Nintendo har slitt mye økonomisk de siste årene, da sukesssen til 3DS-konsollen ikke har vært nok til å dekke over tapene knyttet til Wii U. Faktisk har mange begynt å si at Nintendo burde slutte med konsoller helt og holdent, og heller kun satse på spillene.
Dette er imididlertid det stikk motsatte av Nintedos egen løsning. De ønsker nemlig ikke bare å fortsette konsollsatsingen, men også å utvide repertoaret sitt til andre bransjer ved siden av spill:
- A lot of people around the world think Nintendo is solely a company that makes video games, and I believe more and more of our own employees have started thinking in this way. Some employees in charge of development find themselves in positions where all they are thinking about is how they can make the game in front of them more fun, so I don't think it can be helped if others outside of our company see us the same way. So even though we won't chance the fact that our focus is on video games, I felt the need to take that occasion to state that Nintendo is a company that can do whatever it wants, kommenterer Nintendo-sjef Satoru Iwata til Diamond.jp.
Uttalelsen kan knyttes opp mot annonseringen av Quality of Life-plattformen tidligere i år, en plattform vi ikke vet så mye om foreløpig. Det ligger imidlertid i kortene at den strekker seg lengre enn bare spillenes verden:
- Yamauchi always said 'Nintendo is an entertainment company and should never be anything else', but he didn't necessarily think 'entertainment equals video games. I was wondering how to express Yamauchi's feelings, and I thought about it non-stop, even during the New Year's holiday break, utdyper Iwata.
Han fortsetter:
- Recently the words 'quality of life' have been coming up regularly. Entertainment is there to improve people's quality of life. After your basic needs, there's entertainment. However, when it came to improving people's quality of life, I didn't know the difference between us and household appliance makers. At the start of this year, I finally figured that the concept of 'improving people's quality of life with fun,' with emphasis on the 'fun', would be perfect for Nintendo. And that's why I decided to focus on this during the financial results meeting in January, avslutter Iwata.
Nøyaktig hva vi kan vete oss er med fremdels usikkert, men vi er i hvert fall spente på å se hva Nintendo har kokt sammen denne gangen. Er dere?
Kilde: CVG.