Pokémon Go-studioet kjøper AR-utvikler

Tekst: Suzanne Berget
Publisert 2018-02-02

Tidligere i dag publiserte Pokémon Go-utvikler Niantic et blogginnlegg på hjemmesiden sin, hvor de kunngjorde at de har kjøpt augmented reality-studioet Escher Reality. Ifølge Gamasutra skrev CEO ved Ninatic, John Hanke, følgende i den offisielle pressemeldingen:

"Today we are announcing the acquisition of Escher Reality, and welcoming the talented team led by Escher's co-founders Ross Finman and Diana Hu to Niantic. Escher's innovations focus on exploring the intersection of digital and physical worlds, augmented reality (AR), and computer vision. Escher's technology helps to build persistent, cross platform, multi-user experiences.

The addition of the Escher AR technology is incredibly exciting to us at Niantic as it significantly accelerates our work on persistent, shared AR as part of the Niantic real-world application platform. It's our intention to make our cross-platform AR technology available more widely to developers later this year. Stay tuned for information on developer availability. At Niantic, we are committed to using technology to enhance our users' interactions with the physical world, and we are excited to embrace the Escher team as we continue to evolve and grow our platform to support planet-scale AR."

Niantics oppkjøp gjør at de stiller mye sterkere i AR-sjangeren, men det betyr også at de nå har teknologi de kan lisensiere ut til andre mobilutviklere som snuser på å lage AR-spill.

Hva synes du om AR sammenlignet med, for eksempel, VR?

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