Ifølge CNBC skal NBA (National Basketball Association) være interesserte i å investere i kinesisk esport, og dette kommer frem etter at NBA China-sjef David Shoemaker sa følgende under Consumer Electronics Show Asia:
"When you factor in not just filling arenas, but the content offering and what that can do with the millions of people watching it online, we think the sky's really the limit."
"The reality is most of our fans still can't buy that ticket and 99-point-something percent of our fans will never get to go see an NBA game, so we're focused a little bit on tech and how we can use tech to bring that NBA experience to our fans."
Esport er på solid fremmarsj i Kina for tiden, så det er ikke nødvendigvis et dumt sted å investere.